I helped to organize the content that he currently had and integrate it into a WordPress installation for ease of maintenance by not so “tech-savy” users.  I modified the original theme by adding a jQuery image preview of all of their properties as part of the site’s header.  I also integrated the properties to be dynamically pulled together on the properties page and made use of post meta-data to determine what extra amenities each property had.

I used embedded Google map information for allowing site visitor’s to quickly map directions to Put-in-Bay from any source.

Finally, we decided on a new domain name to use to avoid confusion and settled on islandclubvillarentals.com (we also have islandclubvilla.com).  I then setup his pages to use SEO keywords and descriptions, setup his sitemap.xml and robots.txt file, hooked his site into Google Analytics for stat tracking, and even setup a quick Google AdWords campaign to help get him on his feet with web traffic.

After meeting with them in person and collecting all of their pictures and print assets, I came up with a mock-up design that they liked. Soon I had their entire site designed with updated pictures and a good HTML/CSS design combo. I also implemented a random testimonial that pulls from a collection on the server and an embedded Google map of their location on their contact page.